systemHUB Founder
David Jenyns
Author of SYSTEMology. TEDx speaker. Three-time founder. David helps business owners build businesses that run without them.
Businesses Built & Exited
Including Melbourne SEO Services
Industries Coached
Construction, healthcare, agencies & more
Countries Coached In
A global SYSTEMology community
YouTube Videos
On business systems and scaling
MEET DAVID
“David is a systems thinker, a creator of the first order, an entrepreneur who has done what I write about, not once, but several times. I invented "working ON your business, instead of IN it" almost 43 years ago. And here I am telling you that David Jenyns has not only DONE it, but he's now written the brilliant book to teach you exactly how to do it, too!”
THE STORY
From Selling the MCG to Freeing Business Owners Worldwide
David's entrepreneurial journey started in his early twenties when he sold Australia's most beloved sporting venue, the Melbourne Cricket Ground. (Yes, really. It's a good story.)
From there, he franchised a clothing store called Planet 13, built a stock market education business, and eventually founded Melbourne SEO Services, one of Australia's most trusted digital agencies.
Then in 2016, something clicked. He'd built a successful agency, but he was trapped by it. Every decision needed his input. He was working in the business, not on it.
So he did what he now teaches others to do: he documented every process, built the systems, hired a CEO, and stepped away. The business ran without him.
That same year, Michael E. Gerber, the legend behind The E-Myth, called and asked him to drop everything for three months to help launch his final book. David's business survived because the systems held.
That experience became the foundation for SYSTEMology, a proven framework that's now helped hundreds of businesses build the systems they need to scale, sell, or simply take a real holiday.
Today, David leads the SYSTEMology ecosystem: bestselling books, the systemHUB software platform, training programs, and a growing network of certified SYSTEMologist consultants worldwide.
PUBLISHED AUTHOR
Books by David
SYSTEMology
Create time, reduce errors and scale your profits with proven business systems.
The Systems Champion
Simplify business processes, unlock team potential and achieve true freedom.
Authority Content
The simple system for building your brand, sales, and credibility.
WHAT'S NEXT
Work With David
Book David to Speak
Keynotes, workshops, and masterclasses on business systems, AI, and scaling without owner dependency.
Speaking →Podcast Guest
200+ appearances. David brings real stories, proven frameworks, and actionable takeaways your listeners can use.
Podcast →Media Kit
Official bio, professional headshots, book covers, and speaking topics. For journalists, hosts, and event organisers.
Media Kit →CONNECT WITH DAVID
