We recognised systems were the missing piece to grow small and medium sized businesses to the next level.
That said, like many, in the early days, we knew how important they were but we never saw them as urgent. So as a consequence we never got around to doing anything about it.
Our biggest excuse was that there was no quick, easy and fun solution to capture and optimise business processes and procedures. We got so frustrated we decided to build our own and we call it systemHUB.