2019-10-21T19:50:00+11:00 David Jenyns

Podcast Episode #32

After all the hard work that has gone into creating your article, you’re doing yourself and your content a disservice by not sharing it effectively online. Have your virtual assistant at the ready as this all-encompassing five-step guide developed by Henry Reith will empower you to easily syndicate your content across the web for all to see!

Guest’s Background:

Henry Reith is a business and marketing automation hacker. SEO and Marketing dude and believer in ‘marketing is a commodity, process is priceless’.

Website: henryreith.co

Grab Henry’s system: How to syndicate mass content around the web overall process

Here’s how to syndicate your content

Step 1: Review the written article.

  • Suggestion! Use Microsoft Word files to easily upload your content to WordPress.
  • Check the article is formatted correctly using this quick checklist:
    • Title
    • Headings
    • Bold, Italic, Underlining Text
    • Text Colour
    • Quote Formatting
    • Links
    • Number or Bullet Point Lists
    • Image links
    • Content and structure must be easy to read.

Step 2: Upload the written article to WordPress.

  • Use a project management tool such as Asana (alternatives are TeamworkTrelloBasecamp) to create a master template with the steps for marketing your content. Duplicate that master template for every new article you want to market.
  • Update the task template for the article with all the below information:
    • Link to the word document
    • Links to thumbnails and featured images 
    • Titles to use (article, featured image, etc.)
    • Article category and tags
    • Slug (URL)
    • Focus keyword 
    • Author
    • Publish date
      • Suggestion! Use DropBox or Google Drive to store the documents and just share the link to the corresponding folder in the task.
  • Assign the task to your Virtual Assistant to upload the article to WordPress and schedule a due date.

Step 3: Schedule Social Media sharing.

Step 4. Publish the article in WordPress.

Step 5: Schedule SEO check-up dates.

  • Schedule dates to check your articles SEO ranking and make changes and adjustments if needed to improve SEO.

Whether it’s your first article or your hundredth, ensuring you have a strategy to syndicate your work across the web is essential to your success.

That blinking cursor is a tough foe to vanquish, so you deserve to reap the rewards of your hard work. With this five-step guide in your arsenal, you’ll attract more eyes to your content and keep your audience consistently engaged in yourself and your brand.

Thank you for listening!

Thanks for taking the time to listen to the Business Processes Simplified podcast. If you enjoy listening to this podcast, please share it on Facebook and/or leave a review on iTunes.
 
Remember the next system we release could be the one you been looking for, so subscribe to the show on iTunes so you can get the latest episodes as soon as they’re published.
Share This