Podcast Episode #77
Bin Teo’s journey started in his early 20s where he sold tickets to meditation retreats. There he started to develop a deep fascination for buyer’s psychology and market positioning.
As a marketing consultant, he has helped industry experts launch books that rank #1 on Amazon, companies generate 6 figures of additional revenue and received numerous awards (including the AFR 100 Fast Starters). Through executing and learning from hundreds of growth experiments, he discovered his passion for optimising B2B sales processes.
Today he helps B2B sales teams speed up their sales cycles through strategically crafting compelling customer stories and sales enablement assets.
Build Compelling Case Studies
Step 1: Create your strategy.
Step 2: Get the client buy-in.
Step 3: Do interviews.
Step 4: Create a persuasive customer story.
Thank you for listening!
Thanks for joining us for this episode. Do you have any questions or feedback you'd like to share? We'd love to hear it! Let us know in the comments section below.
Remember - the next system we share could be just the one you been looking for, so subscribe on iTunes so you can get the latest episodes as soon as they’re published.
About The Show
Business Processes Simplified
We interview industry experts and have them share their best small business systems and processes. This is the quickest, easiest and most efficient way to build a systems centered business.
Podcast Episode #84This 4-step process helps business owners groom their businesses for selling. EXIT simply stands for the 4-step process: Evaluate, Explore, Innovate, and Transition. The timeframe will vary depending on the individuals and the businesses...
Podcast Episode #83This system helps entrepreneurs with business management by having them learn about measuring things in their business. While scaling up a business, it may start to feel more like a black box which can hinder on business reporting and business...
Podcast Episode #82Developing an amazing culture will clearly differentiate a business from their competitors, as number one competitive advantage in any business in the future. Culture is a feeling people have by anyone connected with the organization and is measured...