Internet marketer and professional, Brent Hodgson shares how to increase sales in your business with a proven system that increased conversions for them. This not only improved their numbers but also reduced wasted time and resources for them and the potential client.
Video transcript:
The rest, the seventy percent who were getting on the call without knowing the product, were’nt in a position to buy once you got them on the call. Also, you would be wasting a huge amount of your time talking about the basics of the product rather than getting them to buy the product.
So by adding this FAQ here, we were able to get a hundred percent of people to read the information before they got on the call. That had a direct impact on the number of people who were buying. The reason it is a hundred percent is obviously, if they’re not reading it, they’re not clicking on that link that you can track in Infusionsoft, then the call was getting cancelled.
What happened if a call got cancelled? We’d have a staff member call them up and say,. it looks like you havent read the link. We’ve cancelled your appointment, lets re book you in after you’ve had a chance to read that information. Theres no point wasting your time on a call if you dont have this information.
Rebooking is fantastic. Every time someone rebooks, so far, we have’nt had anyone, after rebooking who has’nt read the FAQ. A hundred per cent of people who rebook so far have gone back and read the FAQ.